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SELLING YOUR BUSINESS: HOW TO ASSESS BUYER FIT

Selling your business: how to assess culture, client continuity, and buyer fit

22 April 2026

12pm - 1pm

Choosing the right buyer means understanding what will happen to your clients, your staff and your proposition after completion. 

 

Poor buyer fit can increase the risk of a transaction falling over, lead to client attrition and ultimately affect your consideration.

This webinar is for IFA, financial planning and wealth management business owners who want to better understand how to compare buyers, assess long-term fit and ask the right questions before agreeing a deal.

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We cover:

  • The questions sellers should ask about culture, staff and long-term fit

  • How client proposition, service and continuity may change after a sale

  • Why a buyer’s central investment proposition matters for client outcomes and risk management

  • What reverse due diligence should cover before agreeing a deal

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Speakers

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Simon Bourke

Managing Director at Chapters Capital

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Anthony Carty 

Group Managing Director at Clifton Wealth Partnership 

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Harry Cotton

Head of M&A at Thistle Initiatives

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Considering your next Chapter?

Whether you are looking to sell now or at some point in the future, we would welcome the chance to have an exploratory conversation with you about your specific circumstances.

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